Uncover tips for creating an effective campaign structure for ads on the App Store based on your goals and where your campaigns will run.

https://ads.apple.com/app-store/help/campaigns/0056-structure-campaigns

Understand how to best structure your Apple Ads account if you run ads on the App Store in multiple countries and regions, or operate as an agency.

https://ads.apple.com/app-store/help/get-started/0010-structure-your-account

Find advice on setting up search results campaigns to more easily measure, optimize, and scale performance on the App Store.

https://ads.apple.com/app-store/best-practices/campaign-structure

DNA communities here help people feel supported, connected, and empowered.

https://www.apple.com/careers/us/life-at-apple/dna.html

Apple TV+ celebrated the premiere of the fourth season of “The Morning Show,” the hit drama starring Reese Witherspoon and Jennifer Aniston.

https://www.apple.com/tv-pr/news/2025/09/apple-tv-celebrates-the-season-four-premiere-of-the-award-winning-drama-series-the-morning-show-with-stars-and-executive-producers-jennifer-aniston-and-reese-witherspoon/

We’re taking action to address systemic racism by expanding opportunities for communities of color. Because an equitable world is a better world.

https://www.apple.com/racial-equity-justice-initiative/

Tonight at The Whitby Theater in New York, Apple Original Films hosted the U.S. premiere for its highly anticipated romantic drama, “All of You.”.

https://www.apple.com/tv-pr/news/2025/09/apple-original-films-celebrates-the-us-premiere-of-all-of-you-with-stars-brett-goldstein-and-imogen-poots-filmmaker-william-bridges-and-more/

Today, Apple TV+ scored a record-breaking 15 wins at the first night of the 77th Creative Arts Emmy Awards.

https://www.apple.com/tv-pr/news/2025/09/apple-triumphs-with-15-wins-at-night-one-of-the-77th-creative-arts-emmy-awards-as-the-studio-and-severance-lead-for-comedy-and-drama/

Education moves everyone forward. Our partnerships around the world help enable people to have greater access to education.

https://www.apple.com/education-initiative/

The Apple Site Q&A, answered by actual visitors. A great way to get specific product information from our community of visitors.

https://www.apple.com/shop/help/questions_and_answers

Learn about the community, culture, and opportunities at our Munich location.

https://www.apple.com/careers/us/work-at-apple/locations/munich.html

Apple’s acclaimed comedy “Loot” is jet-setting into season three with a glimpse at what Molly Wells, the beloved ensemble cast and some special guests will ...

https://www.apple.com/tv-pr/news/2025/09/apple-tv-debuts-trailer-for-season-three-of-loot-the-acclaimed-hit-comedy-starring-and-executive-produced-by-six-time-emmy-award-winner-maya-rudolph/

Apple TV+ announced today that the acclaimed, award-winning global hit drama, “The Morning Show,” has been renewed for a fifth season ahead of the season fo...

https://www.apple.com/tv-pr/news/2025/09/apples-global-hit-drama-the-morning-show-renewed-for-season-five-ahead-of-season-four-premiere/

We create a culture of collaboration where different experiences and perspectives come together to make something magical and meaningful.

https://www.apple.com/diversity/

It's easier than ever to bring Apple products into your organization or institution in a way that is simple and cost-effective.

https://www.apple.com/financing/

Learn about the culture, community, and areas of work at our Cork location.

https://www.apple.com/careers/us/work-at-apple/locations/cork.html

Learn about the community, culture, and opportunities at our Austin location.

https://www.apple.com/careers/us/work-at-apple/locations/austin.html

Since 2006, Apple has partnered with (RED) to help the Global Fund’s fight against AIDS and to provide millions of people with lifesaving care.

https://www.apple.com/product-red/

Learn about the community, culture, and opportunities at our London location.

https://www.apple.com/careers/us/work-at-apple/locations/london.html

Learn about the community, culture, and opportunities at our Los Angeles location.

https://www.apple.com/careers/us/work-at-apple/locations/los-angeles.html

Apple is committed to supporting emerging leaders conducting world-class research to make the world a better place.

https://www.apple.com/education/higher-education/scholars/

Society & Culture Podcast · Series · Maria García combines rigorous reporting with impassioned storytelling to honor Selena Quintanilla's life and legacy. S...

https://podcasts.apple.com/us/podcast/anything-for-selena/id1535265016

Learn about the community, culture, and opportunities at our Seattle location.

https://www.apple.com/careers/us/work-at-apple/locations/seattle.html

Learn about the community, culture, and opportunities at our Shanghai location.

https://www.apple.com/careers/us/work-at-apple/locations/shanghai.html

to inclusion and diversity, and we’re prioritizing representation on our teams. Building an inclusive culture rooted in community helps everyone, in every p...

https://www.apple.com/legal/more-resources/docs/uk-gender-pay-gap-report-2023.pdf

Discover Apple-compatible assistive technology accessories that provide additional vision, hearing, and mobility support.

https://www.apple.com/accessibility/assistive-technologies/

Learn about the roles, benefits, and career growth you can experience.

https://www.apple.com/careers/us/work-at-apple/retail.html

GarageBand for Mac has everything you need to learn, play, record, mix, and share incredible music, even if you’ve never played a note.

https://www.apple.com/mac/garageband/

Apple products and services have built-in features to help you create, connect, and do what you love, your way.

https://www.apple.com/accessibility/

Learn how to reach returning customers and renew interest in your app to drive growth and unlock additional revenue on the App Store.

https://ads.apple.com/app-store/best-practices/redownloads